# Gavan S Porter Business Advisory (GSP Advisory)

> Fractional (part-time, outsourced) CFO services for owner-led businesses with revenue from $2m to $50m. Led by Gavan S. Porter FCPA CMgr, based in Brisbane, Queensland, Australia, serving Mackay, clients Australia-wide and in the US.

Website: https://gspadvisory.co/
Contact: gavan@gspadvisory.co · +61 408 812 120
LinkedIn: https://www.linkedin.com/in/gavansporter/

## Pages
- Home: https://gspadvisory.co/
- Fractional CFO in Brisbane: https://gspadvisory.co/fractional-cfo-brisbane/

## Who it's for
- Owner-led businesses with $2m–$50m revenue: industrial, manufacturing, wholesale, retail, e-commerce and not-for-profit.
- Businesses that need senior finance leadership but can't justify a full-time CFO salary.
- Meets clients in person anywhere in Brisbane and South East Queensland; works with clients in Mackay, Australia-wide and the US.

## Ways to work
- Finance Systems Audit & Optimisation: a review of accounting software, add-on apps, processes, reporting and controls, with a prioritised plan to make month-end faster and the numbers more reliable. A common starting point.
- Ongoing CFO: strategic finance month after month, from a day a month to a day a week — cash, growth and funding decisions, with management accounts running underneath.
- Project work: one defined job — a system move, a historical rebuild, funding, budgets, or getting a business ready to sell.
- Turnaround: for businesses under pressure — an honest diagnosis, week-by-week cashflow plan, ATO and supplier payment plans, and someone driving it through.

## Services
- Forecasts, budgets and rolling cashflow forecasts
- Cash and funding (debt and equity)
- Management accounts that are used for decisions
- Board-ready reporting for banks, boards and investors
- Benchmarks and accountability metrics
- Finance systems audit and optimisation

## About Gavan S. Porter
- 20+ years in finance, from management accountant to CFO, in Brisbane, Mackay, Melbourne and London.
- 12 years as CFO and Company Secretary of a $50m+ family business.
- 30+ businesses supported over the last three years.
- Sits on boards and finance & risk committees; chairs advisory boards.
- Credentials: FCPA (Fellow, CPA Australia); Chartered Manager (CMgr), AIML; Certified Chair, Advisory Board Centre; Governance Institute of Australia; Certified Fathom Advisor; Virtual CFO Association member (Award Winner 2022); B.Comm & B.Bus (Mgmt), University of Queensland.

## Selected results
- Renewables (wind), AUD: grew from breakeven to $28M revenue at 15% profit after a restructure, then guided the owners through a sale.
- Contract IT services, AUD: arranged finance to cover payroll within a week, and turned a $400k+ ATO debt into a $20k-a-month payment plan.
- E-commerce, US: rebuilt 24 months of accounts with profit by sales channel, cut card-payment fees, and arranged growth funding.

## Getting started
Book a 20-minute call via https://gspadvisory.co/#contact or email gavan@gspadvisory.co.